Alurea™ | Elegant Maxi Dress – Timeless Comfort, Effortless Confidence
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SALE UPDATE: Due to high demand, only a limited number of units remain! If you can still click 'Add to Cart', it's still available.
⭐️⭐️⭐️⭐️⭐️"This dress gave me my confidence back. It flows beautifully, hides the bits I don’t love, and is so easy to wear. I’ve already worn it to lunch with friends and a family birthday — every time, I get compliments!" — Susan M.
- Flattering, flowy fit – skims gracefully over tummy & hips without clinging.
- Upper-arm coverage – relaxed sleeves with subtle sheer detail.
- Lightweight & breathable – designed for the Australian climate.
- Subtle sophistication – polished enough for dinners, relaxed enough for coffee dates.
- Easy care – machine washable, wrinkle-resistant, and keeps its shape.
Act Now – Limited Time Only
Today: FREE shipping + 50% OFF
⚠️ Popular sizes (AU 14–18) are nearly gone!
Why You’ll Love It
- Confidence-boosting — feel elegant and secure at every occasion.
- All-day comfort — no pinching, pulling, or restrictive fabrics.
- Versatile elegance — from family gatherings to evening events.
- Effortless movement — flowing design moves with you, never against you.
- Timeless staple — a piece you’ll reach for season after season.
Perfect For
- Lunches & coffee dates with friends
- Holidays & travel — chic, pack-friendly & wrinkle-resistant
- Family celebrations & dinner evenings
- Casual office days or community events
Product Details
- Material: Premium polyester blend (lightweight, breathable & wrinkle-resistant)
- Design: Empire waist with flowing maxi skirt & sheer accents on sleeves & hem
- Fit: Relaxed silhouette that flatters without clinging
- Sizes: AU 10 – 20 (true-to-size for real women)
- Care: Cold machine wash, hang dry, light steam if needed
- Season: Ideal for spring, summer & autumn — easy to layer in cooler months
🚨 Act Now – Limited Time Only
Today: FREE shipping + 50% OFF
⚠️ Popular sizes (AU 14–18) are nearly gone!
👉 Add the Alurea Maxi Dress to your cart now and step into the perfect balance of comfort, elegance, and effortless confidence.
60 Day Money-Back Guarantee
We love our products and we're sure you will too! That's why we offer a risk-free trial period of 60 days. If you don't love our products, we'll give you your money back.
Track My Order
Once your order has shipped, you will receive a tracking number via email. You can use this tracking number to follow the progress of your shipment on our tracking page or on the carrier's website.
We Are Moving!
What began as a dream between a father and daughter grew into 20 wonderful years of fashion, community, and connection. 💕 Lily’s Boutique Auckland has always been more than a boutique — it’s been a place filled with love, care, and style.
Now, we’re turning the page to a new chapter and moving into a fresh location! To celebrate (and lighten the load), we’re offering up to 80% off our collection.
This is your chance to grab your favorites before the big move. Thank you for walking this journey with us — we can’t wait to welcome you into our new home soon.
With love,
Lily, Andy & family
Lily’s Boutique Auckland
Over 1270+ reviews on Google from our satisfied customers!
Wellington, New Zealand
I had doubts, but after wearing this sweater once, I immediately ordered another one in a different colour!
Auckland, New Zealand
I was so worried that it wouldn't fit, but it fits perfectly! I'm so glad I took the chance.
Wanaka, New Zealand
I kept seeing these ads pop up on Facebook and finally decided to pull the trigger. So happy I did, I'm in love with my new cardigan!
Wellington, New Zealand
I had doubts, but after wearing this sweater once, I immediately ordered another one in a different colour!
Auckland, New Zealand
I was so worried that it wouldn't fit, but it fits perfectly! I'm so glad I took the chance.