4.8/5 | 1272+ reviews

Anna-Rose™ | Soft Elegance Ruffle Dress

Sale price$89.95 NZD Regular price$179.95 NZD
Save $90.00
  • Australia Post logo Free Shipping with NZ Post
  • PayPal logo Pay Safely with Creditcard or PayPal
  • Product return icon 60 Day Money-Back Guarantee
Size: 10

SALE UPDATE: Due to high demand, only a limited number of units remain! If you can still click 'Add to Cart', it's still available.

Shipped on
Dutch flag
FREE Shipping
  • American Express
  • Apple Pay
  • Google Pay
  • Mastercard
  • PayPal
  • Shop Pay
  • Visa
Icon with Text
Award Icon
Less than 1% of our customers use our 60 Day Money-Back Guarantee

⭐️⭐️⭐️⭐️⭐️ “Finally—a dress that feels light, looks elegant, and doesn’t cling. I wore it to brunch and got so many compliments!” — Jenny M. 

Feel confident, feminine, and effortlessly put-together — every single day.

  • Soft A-line fit – moves with you, not against you
  • Flowy skirt & gentle ruffles – adds elegance without effort
  • Flattering V-neckline – not too deep, just right
  • Button-down front – easy to put on, easy to adjust
  • No cling, no fuss – comfortable from morning to evening

Loved by women 50+ for its comfort and flattering shape — but stock moves fast.

Today Only — 50% Off + FREE Shipping

Why you’ll love it:

  • Designed for real curves and soft movement
  • Covers the areas you want, shows off the ones you love
  • Light and breathable – ideal for Australian summers
  • Looks just as good with sandals as it does barefoot
  • Feels like comfort, looks like confidence
  • Don’t miss this opportunity and shop

Perfect for:

  • Garden catch-ups and casual lunches
  • Walks along the coast or barefoot in the backyard
  • Warm days when you still want to feel “dressed”
  • Women who want flattering, no-fuss fashion

Product Details:

  • Style: Ruffle-hem A-line dress with button front
  • Fit: Relaxed and feminine
  • Neckline: V-cut (modest depth)
  • Sleeves: Soft fold detail with upper-arm coverage
  • Material: Lightweight, low-maintenance blend
  • Sizes: AU 10–16

Order your Anna-Rose today and feel the difference the right dress makes.

👉 Add to Bag Now — feel elegant every single day.

BUY MORE = PAY LESS
2 items 15% OFF 3 items 20% OFF 4+ items 25% OFF
*Extra discount applied on top of closure sale *The discounts are applied automatically.

We Are Moving!

What began as a dream between a father and daughter grew into 20 wonderful years of fashion, community, and connection. 💕 Lily’s Boutique Auckland has always been more than a boutique — it’s been a place filled with love, care, and style.

Now, we’re turning the page to a new chapter and moving into a fresh location! To celebrate (and lighten the load), we’re offering up to 80% off our collection.

This is your chance to grab your favorites before the big move. Thank you for walking this journey with us — we can’t wait to welcome you into our new home soon.

With love,
Lily, Andy & family

Lily’s Boutique Auckland

Over 1270+ reviews on Google from our satisfied customers!

4.8 / 5.0

Wellington, New Zealand

I had doubts, but after wearing this sweater once, I immediately ordered another one in a different colour!

Jack D.

Jack D.

Auckland, New Zealand

I was so worried that it wouldn't fit, but it fits perfectly! I'm so glad I took the chance.

Judy K.

Judy K.

Wanaka, New Zealand

I kept seeing these ads pop up on Facebook and finally decided to pull the trigger. So happy I did, I'm in love with my new cardigan!

Laura P.

Laura P.

Wellington, New Zealand

I had doubts, but after wearing this sweater once, I immediately ordered another one in a different colour!

Jack D.

Jack D.

Auckland, New Zealand

I was so worried that it wouldn't fit, but it fits perfectly! I'm so glad I took the chance.

Judy K.

Judy K.