4.8/5 | 1272+ reviews

Elowen™ | Elegant Dress With Flower Pattern

Sale price$89.95 NZD Regular price$179.95 NZD
Save $90.00
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Size: 8

SALE UPDATE: Due to high demand, only a limited number of units remain! If you can still click 'Add to Cart', it's still available.

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Less than 1% of our customers use our 60 Day Money-Back Guarantee

Meet Elowen – The Dress That Blossoms With You

You want something effortless — but still stunning.
Something that flows, flatters, and just works for weddings, brunches or that one “I want to feel beautiful” moment.

She’s soft, graceful, and lets your energy do the talking.
She moves with you — thanks to a light cotton drape and silhouette that skims, not squeezes.

This isn’t the dress you try on and return.
It’s the one you wear — and wear again.

Designed to solve:

  • Dresses that look pretty but feel stiff or clingy
  • Outfits that only work when you stand perfectly still
  • The panic of "What do I wear to this thing?"

Why you’ll love Elowen:

  • Breathable, lightweight cotton for all-day comfort
  • A-line fit that softens and flatters every shape
  • Romantic floral pattern that feels timeless
  • Feminine neckline + soft shoulder shaping = subtle elegance
  • Easy to dress up with heels or down with sandals

💕 For the woman who loves to feel like herself — just a little extra.

👉 Selling fast – 50% off today only + free shipping
Grab your Elowen now before she disappears from the rack.

BUY MORE = PAY LESS
2 items 15% OFF 3 items 20% OFF 4+ items 25% OFF
*Extra discount applied on top of closure sale *The discounts are applied automatically.

We Are Moving!

What began as a dream between a father and daughter grew into 20 wonderful years of fashion, community, and connection. 💕 Lily’s Boutique Auckland has always been more than a boutique — it’s been a place filled with love, care, and style.

Now, we’re turning the page to a new chapter and moving into a fresh location! To celebrate (and lighten the load), we’re offering up to 80% off our collection.

This is your chance to grab your favorites before the big move. Thank you for walking this journey with us — we can’t wait to welcome you into our new home soon.

With love,
Lily, Andy & family

Lily’s Boutique Auckland

Over 1270+ reviews on Google from our satisfied customers!

4.8 / 5.0

Wellington, New Zealand

I had doubts, but after wearing this sweater once, I immediately ordered another one in a different colour!

Jack D.

Jack D.

Auckland, New Zealand

I was so worried that it wouldn't fit, but it fits perfectly! I'm so glad I took the chance.

Judy K.

Judy K.

Wanaka, New Zealand

I kept seeing these ads pop up on Facebook and finally decided to pull the trigger. So happy I did, I'm in love with my new cardigan!

Laura P.

Laura P.

Wellington, New Zealand

I had doubts, but after wearing this sweater once, I immediately ordered another one in a different colour!

Jack D.

Jack D.

Auckland, New Zealand

I was so worried that it wouldn't fit, but it fits perfectly! I'm so glad I took the chance.

Judy K.

Judy K.